Case Study
Ampol AmpCharge's Strategic eCommerce Partnership with HorecaMarket.Global
Ampol AmpCharge, a leading distributor for electric vehicle solutions in Australia and New Zealand, recently sought to enhance their market reach for their recent investment in the EVOS Energy brand and streamline their B2B sales process. Their quest led them to HorecaMarket.Global, a dynamic two-sided B2B marketplace known for its robust online presence and innovative procurement solutions.
Speed to Market
The collaboration was initiated with a clear objective: speed. HorecaMarket.Global's vibrant B2B community and strong SEO, resulting in 500,000 product page views per month, provided Ampol AmpCharge with the perfect platform to quickly scale their operations.
A Thriving Community and Streamlined Processes
With an existing community of engaged B2B customers, HorecaMarket.Global offered a simple, seamless procure-to-pay model that resonated with Ampol AmpCharge’s needs. This partnership allowed them to not only sell directly to businesses but also to empower their distributors and retailers through a B2B2B model.
Logistics and Investment
A crucial factor in the decision-making process was the integrated drop shipping and logistics solutions offered by HorecaMarket.Global, which promised a hassle-free experience for Ampol AmpCharge and their nominated 3PL. Moreover, the zero investment cost to onboard with HorecaMarket.Global made it an attractive and low-risk opportunity.
ERP Modules for Comprehensive Management
To optimize their business operations, Ampol AmpCharge leveraged a suite of ERP modules provided by the HorecaMarket.Global platform, including data analytics, CRM, finance, integrated payments, inventory management, and more. This robust infrastructure allowed them to connect with multiple marketplaces like eBay and Amazon, facilitating a broader reach.
- Data Analytics
- CRM
- Leads
- Finance
- Integrated payments
- Catalogue & Inventory Management
- Sales Accounting
- Logistics
- Marketing
- API Integrations
- Content Management
- Multi Marketplace Connectors (eBay/Amazon/HorecaMarket)
Dashboard
Efficient Onboarding and Cost-Effective Solutions
A testament to HorecaMarket.Global’s efficiency, Ampol AmpCharge went from contract signature to having their products live and available for purchase in just 36 hours. With no cost to onboard and a pay-when-you-sell model, it epitomized financial prudence.
A Platform for Both Suppliers and Buyers
For buyers, HorecaMarket.Global has streamlined the process of finding suppliers across Australia, offering the ability to compare prices, check inventory, and manage orders all in one place. Sellers can effortlessly showcase their products to a broad audience without the delays of traditional customer onboarding.
This strategic partnership showcases how digital transformation in the B2B space can be both simple and efficient, with Ampol AmpCharge leveraging HorecaMarket.Global's expertise to achieve remarkable growth and market penetration.
Remarkably, the transition from contract to live marketplace presence was achieved in just 36 hours !
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Timing
Remarkably, the transition from contract to live marketplace presence was achieved in just 36 hours !
